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Introducing Issuu Articles for Today’s Content Creators and Brands

May 21st, 2018 by Issuu

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We’re taking the digital publishing experience to the next level. Meet Issuu Articles –– a new free feature to publish, read, and share individual articles from inside publications. Issuu users – both brands and individual creators – now have access to a streamlined workflow tool for breaking out publications and highlighting pages you choose, displayed in sequential order or thematically as they’re created. On large screens, Articles have the same format as your publications. On small screens, Articles are automatically optimized for a scrolling, mobile-friendly view. You can easily feature specific pages from your publication, broken out into as many Articles as you like, and share them on your favorite social platforms in a new eye-catching format.

Create buzz and ignite curiosity by turning your best content into social-friendly and engaging Articles that not only look great, but they’re also the SEO-friendly content you’ve been waiting for. Issuu Articles gives users the ability to easily repurpose their content for social media to deliver beautiful spreads and slick scrolls, as well as GIFs generated on Issuu that work wonderfully in email campaigns. Digital content can be shared everywhere your audience lives: on Instagram, Facebook, Snapchat, Twitter, Pinterest, LinkedIn, WhatsApp, and Reddit.

Publishers can get started with Issuu Articles from your Publisher Homepage, quickly building out your Articles from existing publications. To learn more about how to create and share Articles, check out our Help Center page.

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Social Sharing Made Easy

Issuu Articles enables you to easily power your Instagram Stories, Snapchat, Twitter feeds, and more. We’ve designed Articles to be flexible assets that will look as good on social media as they will on Issuu. With mobile-optimized Articles, we made sure that you can deliver content to your audience, wherever they live online, on any device. Here are a few tips to get started.

How to share your publication on Snapchat:

  1. Take a screenshot from your publication or use the Issuu GIF generator

  2. Get your publication link on Issuu by clicking “Share This Article” from the share prompt

  3. From Snapchat, upload your screenshot or GIF video, and add some descriptive text as an overlay

  4. Click the paperclip icon to link to your Article

  5. Share your snap to your “My Story” for your audience and tag @issuuofficial for the chance to be featured on Issuu’s Snapchat

How to share your publication to Instagram Stories:

  1. Take a screenshot from your publication or use the Issuu GIF generator

  2. Get your publication link on Issuu by clicking “Share This Article” from the share prompt

  3. From Instagram Stories, upload your screenshot or GIF video

  4. Then add some descriptive text as an overlay including a “Swipe Up” call to action at the bottom

  5. Add your Article link using the paperclip button

Check out our Social Sharing Toolkit for more ways to share on Twitter, Facebook, Pinterest, and more. Tag us in your creations using #issuu and follow @Issuu for the chance to be reposted on our feeds.

See also: Marketing Tips for Publishers

Content Discovery for Readers

Readers now have greater access to a wider range of free content and topics from beloved publications. These aren’t the familiar covers you’ll find on your supermarket shelves –– it’s content from the independent voices and emerging media brands that are poised to take over the publishing industry.

Issuu brings a new era of publishing, allowing content creators and readers to connect in a unique and personalized way, which is why you can now find our curated Articles on the Issuu website to discover the latest and greatest reads in categories that interest you most.

Take a peek at the universe of content on Issuu from Fashion to Travel, and everything in between.

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